Marketing
Why pillar pages will soar your search engine rankings in 2021
Pillar pages are capable of providing a comprehensive take on a subject and assist users with effortlessly finding the information they require....
Why you must invest in content marketing for your business in 2021
When it comes down to driving leads and nurturing potential customers, nothing is better than content marketing. Unless you have a fat...
How to create drip email campaigns that actually converts more users (with example)
Having a good drip email campaign in place is key to converting and nurturing more users. According to Martech Zone, open...
Everything you need to know about Google’s new link building policy in 2020
Last year Google announced in a blog post that they were changing the way they recognize links. Google released two new link attributes...
The best examples of ecommerce content marketing done right
Want to know what’s one of the most underused marketing channels for e-commerce? Ecommerce content marketing is the answer. When it comes to growing...
Top Marketers Share The Biggest Mistakes Companies Make When It Comes To Content Marketing
Content marketing is tough. We know it. You can write the best and the most high-quality content, but chances are that it won’t do...
Use These Tips To Put Together a Killer White Paper People Would Want To Read
White papers are considered a market staple of the business world. When rightfully done, white papers are capable not only increase your...
How To Put Your B2B Lead Generation On Auto Pilot With Content Marketing
Let’s face it. We all know that in the B2B industry, it is all about having a consistent flow of leads. Sure,...
What exactly is direct response copywriting and why it matters?
Copywriting is the bread and butter to any type of writing and marketing, but it comes in many forms and one of the most...
The best tips for successful guest posting in 2019
A few years back, guest posting was one of the most effective budget-friendly content marketing strategies. Then the trend slowed down and...
The Top Examples of Incredible Content Marketing From Different Industries
Content marketing is a must for any business that wants to build a solid brand. With everyone having access to the internet,...
The top blog writing trends to look out for in 2020
We’ve all heard the saying, “Content is king!” Nowadays, most companies understand the power of having a blog as a part of...
How to do a content refresh to improve your search rankings
The truth is that no matter how great your content is, you’ll eventually experience content decay. In order to stay on top of the...
What marketers and entrepreneurs can learn from watching Mad Men
There’s a reason why Mad Men managed to become one of the most popular and beloved serious on television. The series was...
These are the top search engine ranking factors for content in 2020
Google continues to make improvements to its infrastructure and SEO is rapidly transforming than ever before, so SEO experts must remain informed...
Differences between organic traffic and paid traffic in content marketing
Getting people interested in your work can be quite difficult. You can’t simply publish a blog or video and expect people to...
How to Maximize Your E-commerce Sales With Cross-selling
Cross-selling is one of the most powerful e-commerce strategies that most sites miss out on.
Think about it….
What if...
The Most Simple and Only Local SEO and Content Checklist in 2019
It still amazes me how many local businesses don’t put the minimum effort into local SEO and content marketing. We work with quite a...
How you can double your E-commerce sales with these content marketing ideas
When it comes to driving more sales for your e-commerce store, the first thing that comes to mind is probably running ads right? What...
The Biggest Mistake Content Marketers Make Is Not Asking Why
One of the biggest mistakes that I see a lot of content marketers make is that they don’t ask “Why?” before writing an article...
The Top Channels For Content Distribution in 2019
There is no point in wasting your time creating content for your business if said content isn’t properly reaching the audience you...
The top tips for growing your Pinterest account in 2020
Pinterest is one of the most undervalued social media channels out there for marketing especially for people who run e-commerce stores.
In case you’re not...
Why a content marketing audit is important and how to conduct one
It’s funny how I come across so many companies that pump out a good amount of weekly blog posts, but has never performed a...
The Ultimate Guide To Creating a Content Marketing Strategy
Content marketing works and it’s sad how content marketing is undervalued. The main reason behind that is because most companies don’t have a strong...
I’ve Studied Over 300 Real Estate Listing Copy And This Is What Sells
Personally, I’m a huge real estate junkie. I like to look at properties on my own time to find potential investments. Over the last...
The Most Simple Guide To Must-Have Vs. Nice-to-Have
One of the hardest things in marketing and sales is knowing how to sell must have vs nice to have.
Here’s a mini story for...
The Most Straight Forward Marketing Stack For Every Stage of Your Funnel
One of the topics that frequently comes up in my conversations with other founders, marketers, and sales peeps are the...
How To Network And Close Deals Rapidly At Conferences And Events
Attending a conference could be a heavy investment for a bootstrapped startup. Just think about the price of a conference...
Use This Simple Trick To Re-Engage With All Your Inactive Email Subscribers
You’ve worked hard to build that email list and you’re able to convert a lot of users into paying customers,...
Building A Content Strategy That Works In 2020
Content marketing has become very popular in the last decade. But for all that growth, there seems to be more noise and lower quality...
A Full Marketing Tool Stack For Every Stage of Your Marketing Funnel
One of the topics that come up in my conversations with other founders and marketers all the time are the...
The Most Straight Forward Guide To Customer Feedback (mini ebook)
As a founder, marketer or product manager, you spend a lot of time looking at your analytics and heatmaps, but that never...
How to easily measure your content marketing’s ROI?
The truth is that most marketers and business owners have zero clue on how to measure content marketing’s ROI. We don’t blame you and...